Making enterprise data truly usable

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The impact

The impact

Zero

major release rollbacks

1,800+

engineering hours contributed

30%

improvement in data pipeline reliability

Setting the context

AI platforms rely on more than models. They rely on:

  • Clean, reliable data pipelines
  • Stable backend systems
  • Clear requirement documentation
  • Predictable release cycles
  • Strong QA and automation practices

As Matchbook AI expanded feature development and integrations, complexity began to surface across engineering and data layers. Parallel workstreams: data ingestion, application updates, Salesforce integrations, and DevOps coordination, needed tighter alignment. The opportunity was to create cohesion without slowing innovation.

Why this mattered

When engineering processes scale organically, gaps emerge quietly:

  • Manual validation increases release risk
  • Data transformation errors surface late
  • Cross-team dependencies become unclear
  • Production rollouts require last-minute coordination

Left unresolved, these patterns compound. Matchbook AI wanted to mature its delivery engine while maintaining product velocity.

Our approach

Saguna Consulting embedded a cross-functional pod covering business analysis, data engineering, automation, DevOps, backend development, QA, and coordination.

1. Strengthening data & ETL workflows

We supported optimization of ingestion and transformation pipelines, introducing validation checkpoints and improving data traceability across environments.

2. Introducing structured automation

A test automation framework was formalized to reduce regression overhead and increase release confidence. Manual testing was streamlined, and critical flows were automated.

3. Improving devOps & deployment stability

CI/CD workflows were refined to reduce deployment variability and ensure environment consistency across development, staging, and production.

4. Enhancing documentation & requirement clarity

Business analysts standardized documentation practices, improving handoffs between product and engineering while reducing rework.

5. Coordinated sprint execution

A dedicated project coordinator helped maintain delivery rhythm, improve communication loops, and manage cross-functional dependencies.The objective wasn’t speed at any cost. It was sustainable momentum.

A reflection

What stood out in this engagement wasn’t just technical complexity, it was coordination. Aligning data engineers, backend developers, QA, and DevOps under a more structured rhythm created clarity. And clarity, more than velocity, was the real accelerator.

Looking ahead

With stronger delivery systems and improved operational visibility in place, Matchbook AI now operates with greater resilience and predictability. As feature expansion continues, the engineering backbone is equipped to support scale, without introducing unnecessary risk.

The platform feels steadier.
The releases feel calmer.
And the intelligence it delivers is backed by systems built to last.

forward  together

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